Getting your latest creative project featured on a prominent magazine begins with the submission process. It is essential to know if the work will fit in the gallery and how to get the editor’s attention. So to help you out in that respect, here are a few tips on preparing your submissions.
Know Your Audience
Before submitting photos to a website or magazine, it is crucial to know the publication you will be pitching it to. Consider whether there is a specific genre they focus on, whether the content should follow a certain style and what seems to be the most popular posts. In order to get familiar with the type of content they feature, take a look at their social media platforms and follow them. This does not mean that you have to send work that is precisely like another featured artist’s work. On the contrary, it is essential to make sure that the submission stands out and offers something unique from what they have published in the past. However, it is best to tailor your submission to suit the website. For example, you would most likely not want to send your documentary photography to a website that only features fine art. Taking a bit of time to do a bit of research yourself is an important step in getting your photos published. If you cannot put in an effort to learn a bit about the publication, submitting it will probably be a waste of time. Make sure that you also pay close attention to any submission guidelines.
Prepare the Pitch
The next important step is preparing your pitch. One of the most important things to do while preparing your pitch is to keep it short, precise and to the point. Use bullet points if necessary because editors typically have to go through tons of submissions. It would be best if you try and chronicle in your email what makes your work stand out so that the editor can quickly identify it. Focus on what the most unusual, unique and interesting details about the submission are. In order to make this process much faster and easier, create a pitch template which can include all the information that will most likely not change from submission to submission like contact info, link to your website, a short paragraph introducing yourself and listing your experience in the field. Then, after getting ready to submit photos to a magazine, make a few additions and adjustments to suit the target audience better. Not only will this speed up the process but also ensures that you include all the necessary information in each submission.
How you present your work to an editor is also of great significance. Most galleries nowadays use Banno Lighting to illuminate their work, so understand how each lighting system works and make adjustments with respect to that. Keep track of how other artists pitched their work to that publisher and do so accordingly.